For Shopify DTC brands · Founder-led private beta

The ledger that explains the gap between your Shopify sales and your bank.

AuraLedger decomposes Shopify payouts into fees, refunds, discounts, shipping, and sales tax, then reconciles them to bank activity in a traceable double-entry record. When something does not tie, it is raised for review instead of silently guessed.

For Shopify brands doing approximately $50K–$500K/month · No card · No long-term commitment

Read-only Shopify connection · Approximately 60-day review · 30-minute founder walkthrough

See how the private beta works →

One payout, fully reconciled Example
Gross Shopify sales$52,400.00
Processing fees−$1,518.60
Refunds & chargebacks−$980.00
Sales tax collected (liability)−$3,144.00
What actually hit your bank$46,757.40
Every line posted as balanced double-entryReconciles to the bank deposit

I'm Fey Haberstroh, a fractional CFO.

"I built AuraLedger because I was tired of seller books that don't tie out — where the deposit never matches the sales total and nobody can explain why. This is the ledger I wanted for my own clients."

◆Double-Entry Ledger ◆Payout Reconciliation ◆Multi-State Tax Tracking ◆Grounded in Real Accounting ◆Fees Decomposed, Not Netted ◆Founder-Led Private Beta ◆Double-Entry Ledger ◆Payout Reconciliation ◆Multi-State Tax Tracking ◆Grounded in Real Accounting ◆Fees Decomposed, Not Netted ◆Founder-Led Private Beta

The reconciliation problem

Your deposit never matches your sales total.

And most tools paper over the difference instead of accounting for it. That's fine until an accountant, a lender, or a tax authority asks you to prove the numbers.

// THE GAP

Payouts arrive net, not gross

Fees, refunds, and adjustments come out before the money lands. Booked as a single deposit, they quietly shrink your revenue and hide what really happened.

// THE SYNC

Sync tools push summaries, not a ledger

Most connectors send a rolled-up figure into your accounting software and hope it reconciles. When it doesn't, there's no underlying record to trace back to.

// THE TAX

Sales tax gets buried in revenue

Sales tax collected through Shopify is a liability, not revenue. Blend it into net deposits and your revenue, cash position, and filing picture all become harder to trust.

What the engine does

Built as a true double-entry ledger.

Not a bridge into someone else's software — a complete, traceable record of every payout, structured the way an accountant would keep it.

01 / LEDGER

A real ledger, not a sync tool

Most e-commerce tools push one rolled-up number into your accounting software and hope it reconciles. AuraLedger is built as a true double-entry general ledger — every payout is decomposed into its actual components and each posts as a balanced entry against a full chart of accounts. Not a summary. A traceable record.

Traceable record

02 / PAYOUTS

Payouts decomposed, not netted

Processing fees, refunds, and adjustments are separated out and posted to their own accounts instead of vanishing into a net deposit — then reconciled against the actual bank transaction, with any mismatch flagged rather than absorbed.

Every line explained

03 / TAX

Sales tax as a liability

Sales tax collected through Shopify is tracked separately from revenue as a liability, with jurisdiction detail preserved for review instead of disappearing inside a net deposit.

Tracked by state

Operating principle

Autonomous by default. Human by exception.

AuraLedger does not silently guess. Transactions are booked, handled through approved policy, or raised for review when the available data does not support a confident answer.

Where this is today

Private beta. Real numbers.

Founder-led early access using real store data. We validate the engine against your financial activity and surface what still needs review — without pretending the product is set-and-forget.

✓ Ledger engine — validated ✓ Live Shopify sync — built and running ✓ Bank reconciliation — supported ✓ SKU-level cost tracking — built

How the beta works. You connect your Shopify store read-only — nothing is written back or changed. AuraLedger processes approximately the last 60 days, decomposes payout activity, reconciles it to banking activity, and identifies unreconciled items and why they do not tie. Then I walk you through the output on a 30-minute founder call. Your real store data, not a canned demo.

✓Approximately 60 days of real Shopify activity reviewed
✓Payouts decomposed into fees, refunds, discounts, shipping, and sales tax where applicable
✓Payout activity reconciled to banking activity
✓A clear list of unreconciled items and why they do not tie
✓A 30-minute founder walkthrough of the results
Join the Private Beta

What beta means

AuraLedger runs alongside your existing books — not in place of them. It does not act as, and is not, your system of record for legal retention purposes, and you remain responsible for retaining your own financial and accounting records as required by applicable law.

Reports generated during beta are for your review. They aren't intended for tax filing, lender submission, or any other reliance without your accountant's sign-off.

Early and real beats polished and overstated. This is what's true today.

Prefer to listen?

The full breakdown.

Why your deposits never match your sales — the full walkthrough, in audio.